Hello all! This is getting close to my 500th post & I thought sharing this would help some people out. I checked the DNS list & searched the forum and it has not been shared yet. So here you are & enjoy!
A visual approach to the power of SEO marketing from a world-renowned Internet marketing expert
Search engine optimization (SEO) is an ever-growing and powerful form of online marketing that allows business to grow in a faster, more cost-effective way by increasing traffic and visibility to a Web site. This updated resource remains the only book of its kind to take a visual approach to the essential component of maximizing the effective marketing strategies that SEO provides.
Packed with more than 600 screen shots, top Internet marketing expert Kristopher Jones explores search-engine marketing principles such as keyword generation, on-site optimization specifically regarding Web site structure, internal linking, URL structure, and content creation, and much more.
– Presenting the only known book on the market that takes a visual approach to the powerful and growing form of SEO marketing
– Covers the increasing role of social media Web sites as well as the convergence that is occurring between paid and organic search-engine marketing
– Offers you a strong foundation for developing successful SEO strategies
Search Engine Optimization: Your visual blueprint for effective Internet marketing, Second Edition captures the immense potential of SEO and delivers it to you in a visually understandable way.
From the Back Cover
Welcome to the only guidebook series that takes a visual approach to professional-level computer topics. Open the book and you’ll discover step-by-step screen shots that demonstrate over 140 key search engine optimization techniques, including:
– Identifying your target audience
– Using and optimizing meta tags
– Optimizing your site for multiple browsers
– Writing effective content
– Building communities with blogs and forums
– Using Google Analytics
– Gaining exposure through social media
– Creating pay-per-click campaigns
– Maximizing the use of other search engines
– Monetizing traffic on your site
“Search-engine optimiza-tion is, with-out question, one of the highest ROI activities a business can undertake. It’s also one of the most misunderstood. Fortunately, we’ve got people like Kris to act as our tour guide and translator.” ? Rand Fishkin, SEOmoz
– High-resolution screen shots demonstrate each task
– Succinct explanations walk you through step by step
– Two-page lessons break big topics into bite-sized modules
– “Apply It” and “Extra” sidebars highlight useful tips
– Target your audience, create strong pages, use keywords, and build links
– Master powerful techniques with visual instructions